Marlboro World Championship Team Media Production

Within the scope of the communications program for the Marlboro World Championship Team, Eleven3 produced, from 1994 to 2001, a wide range of media materials, including postcards, magazines and commercials

Among other projects, a commercial, which can be seen above, was shown in movie theaters to announce the three rallies being held in Belgium as part of the European championship: Ypres 24H, the Condroz Rally and Boucles de Spa

The film shoot took place in Portugal and was directed by Gérard Pirès, director of the well-known French feature film “Taxi,” with Freddy Loix appearing as the driver of a rally car