Toyota US & CAN Media Trip
For Toyota Motor Sales U.S.A. and Toyota Canada Inc., Eleven3 organized a media trip connected with the 2005 Geneva Motor Show
Selected US and Canadian media representatives were invited to visit Toyota’s specialized tech centers in Europe in a tour combined with the motor show
The visits to Toyota Europe Design Development (ED²) in Sophia Antipolis (France) and Toyota Motorsport GmbH in Cologne (Germany) were highly appreciated by the media